The very topic of this paper concerns the principle of “polluter pays” or “pay as much as you waste produced ”, which the Republic of Croatia, as a member of the European Union, was obliged to implement in act by incorporating it into national legislation. Therefore, our legislation determines measures to prevent or reduce the harmful effects of waste on human health and the environment the manner of reducing the amount of waste generated and / or production, and regulates management waste without the use of risky procedures for human health and the environment, with the use of valuable waste properties. However, the implementation of this principle itself results in many ways increased investments by local authorities but also by the utility company itself, and it also implies the complexity of the process of collection, transport, disposal and processing waste and useful raw materials. Utility company Pula Herculanea d.o.o. has invested significantly financial resources for the purchase and equipping of new vehicles for municipal waste collection, educating employees to implement the new system, supplying new IT technologies in the goal of operability and control of the new system. As a consequence of the new way of managing waste is the emergence of the complexity of the activity itself and the increase in the price of the service, as well as construction of a new county center for waste management Kaštijun d.o.o. However, service users are not satisfied with the new way of managing more reasons: bills are higher, they have to take care of the waste disposal container, they have to separate recyclable materials within the household, and are subject to sanctions in case of non-compliance with the rules. In short, the users themselves feel that they need to invest a lot more of their time and energy in 2 selection of municipal waste, and in return they received a worse and more expensive service.